houston first corporation

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powerpoint presentation houstoun “houston is like new york city with its density of mom and pop ethnic restaurants. it has huge areas of sprawl with malls and strip centers where no english is spoken and you can find kumquat trees, bootlegged electronics and food carts selling fried chicken, crawfish and noodles.” —esquire magazine “with robust international influences from a diverse population, the sprawling metropolis offers plenty of diverse neighborhoods to explore, along with exotic cuisines, of-the- moment boutiques, and innovative art offerings.” —vogue “the host city of super bowl 51 has a bustling arts scene and a slew of international restaurants. we found plenty of reasons to visit right now— or any time.” —food network magazine “houston, is, in fact, about as multicultural a city as exists in the country. houston has been, from what i experienced, particularly if not more welcoming to immigrants and refugees from all over the …

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ns to believe in houston first; and, houston to deliver first-class hospitality. our vision in 2015, houston first established a new vision for our region with a statement that illustrates how the world should see houston in the next 10 years: houston is one of the world’s premier destinations – it’s the place to be. with the accomplishments detailed on the following pages and with this outlook for the future, houston first is well positioned to strengthen houston’s image and further enrich the quality of life for the city in years to come. 6 what is houston first corporation? houston first is a local-government corporation that was created to operate the city’s convention and performing arts facilities, as well as promote houston as a world-class destination for tourism and conventions. the organization also works to attract film production to the area and operates theaters where world-class performances take center stage, …

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in all sales and marketing efforts. the restructuring streamlined the organization, improved accountability and inspired innovation while providing houston first with the flexibility to adjust sales and marketing expenditures based on market conditions. 7 our duties houston first operations include day-to-day management of its properties as the sites of conventions and trade shows (35 major events and 175 smaller events, per year), concerts and theatrical performances (more than 600, per year), and civic events. the organization also acts as the city of houston’s agent for collection of hotel occupancy tax revenue. a board of directors sets policy for the corporation and approves its major initiatives and expenditures. the city of houston maintains an oversight role through the city council’s approval of board appointments and the corporation’s annual budget. two city council members also sit on the board of directors, in ex-officio roles. houston first owns the hilton americas-houston and manages …

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operation as a whole long-term maintenance of all facilities to a gold standard 9 what benefits does the city receive from houston first? the city receives an annual lease payment from houston first for the facilities the corporation manages. since its formation, houston first has paid approximately $35 million per year, either directly to the city or on its behalf. at inception, houston first also made a payment of $10 million to the city. houston also benefits from houston first’s focus on encouraging economic growth. this is evident in tangible ways, through its regular payments in support of the operations of discovery green, the hobby center for the performing arts, the midtown arts and theater center houston (match), plus its operating subsidy to the arts facilities. the city is also afforded the use of all managed facilities which has a value of approximately $400,000 per year. for the long term, …

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ity of life a unified sales and marketing voice 10 houston first milestones & accomplishments 2011 houston first created by city council and houston first assumes responsibility for the collection of hotel occupancy tax revenue adopted a master plan for the grb partnered with downtown district to create and operate greenlink, a free circulator service 2014 concluded a convention services agreement for hotel alessandra, but for which the hotel would not have been built houston first and ghcvb established partnership with a third party to create the medical world americas conference and expo to be held at the grb concluded an agreement with the buffalo bayou partnership to own and operate the sunset coffee building upon completion opened pappasito’s cantina in hilton americas-houston unveiled a tourism development plan with strategies to increase tourism in the region 2012 concluded a convention services agreement for jw marriott downtown, but for which the …

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powerpoint presentation houstoun “houston is like new york city with its density of mom and pop ethnic restaurants. it has huge areas of sprawl with malls and strip centers where no english is spoken and you can find kumquat trees, bootlegged electronics and food carts selling fried chicken, crawfish and noodles.” —esquire magazine “with robust international influences from a diverse population, the sprawling metropolis offers plenty of diverse neighborhoods to explore, along with exotic cuisines, of-the- moment boutiques, and innovative art offerings.” —vogue “the host city of super bowl 51 has a bustling arts scene and a slew of international restaurants. we found plenty of reasons to visit right now— or any time.” —food network magazine “houston, is, in fact, …

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